As you can see by the aerial picture above of the San Diego Convention Center, it overlooks the surrounding marina. So we decided to change things up a little this year for the NAR convention and secure a yacht just steps away from the convention floor and most of the area hotels. Whether you are local to Southern California or coming from a long commute, we will make sure your journey to San Diego was well worth it! Please come aboard and be our guest for nibbles, refreshments and most importantly a strategy for your business!
You will find us on the San Diego Prestige - 560 Express, a luxury yacht that will stay moored at the docks behind the convention center. We have some exciting things we want to share with you, and ask that you R.S.V.P. so that we can schedule a time to share a great navigational route for your business.
Please RSVP your best time to meet and strategize with Obeo!
Call: 1-801-924-5534
You will find us on the San Diego Prestige - 560 Express, a luxury yacht that will stay moored at the docks behind the convention center. We will be there from Nov. 13th - 16th, 2009. The yacht is docked at the:
Marriot Marina (right next to the convention center)
333 W. Harbor Drive
Gate 3 - Slip F1
(Click image for larger view.)
(PETERBOROUGH, Ontario) – Obeo, a leading provider of full-service residential real estate online marketing products in North America, is pleased to announce that Sutton Group Realty Services is endorsing the Obeo Solutions platform to Sutton Brokers and Sales Representatives throughout Canada.
Sutton professionals will gain access to Obeo’s industry leading customizable visual, interactive online marketing tools and syndicated marketing partnerships benefiting their homebuyers and home sellers.
“With the ever-changing real estate market, consumers are increasingly curious and explore many online media to find the perfect home,” said Michelle Sharpe, director of Obeo Canada. “Sutton professionals, realizing the importance of today’s social media systems and consumer centric behavior, will have a powerful suite of tools to include in their listing portfolio with the opportunity of driving more traffic to their listings” Sharpe continued.
“Partnering with Obeo allows Sutton to provide its members with an Industry Specialist in online marketing, providing compelling visual content to home buyers will save them time and facilitate more informed decisions” said Cary Shivrattan, Franchise Relations at Sutton Group Realty Services. “With Obeo’s powerful systems, consumers and realtors can post listings/tours to their own social media sites with the click of a button as well as create a YouTube presentation in seconds. This is powerful, leading edge technology that we are excited to bring to our members!” Shivrattan continued.
About Sutton Group Realty Services:
Founded in 1983 Sutton was designed to put the REALTOR® - not the real estate company – at the center of each business transaction. With over 8,700 REALTORS® and 200 offices across Canada, there is always a Sutton REALTOR® nearby to serve you! For more information, visit www.sutton.com.
About Obeo
Since its inception in 1999 and its evolution from 360House to Obeo in 2004, the Salt Lake City, Utah-based company has become the largest preferred supplier of full-service residential real estate online marketing products in the United States and Canada. The Latin word for “to go to” or “to encompass,” Obeo provides REALTORS®, homebuilders, land developers and property managers with customized online marketing solutions and offline sales tools.
Viral eMarketing tools like blogging, social networking, podcasting and YouTube are the latest rage, but do they get results?
Don’t miss this session where Verl Workman explores what’s working, what’s a waste of time, and how to position yourself in the best light possible on the Web. Verl talks about social networking in-depth, building your online niche and what to integrate into your marketing plan with very little effort. Viral marketing is all about building your Web presence, making you stand out, while getting noticed and gaining credibility – and in this fun, fast-paced session you’ll learn all the latest tips from Verl to really get your social network cranking AND earning you money!
WHAT: Free Webinar about Social Networking
WHEN: Wednesday, September 9th, 2009
TIME: 1:30 - 2:30 pm MST (3:30 pm Eastern)
Can’t make it? Verl will also be repeating this webinar on Sept. 17th. @ 10am MST - Register for the 17th
Don’t forget to click the “share” button below to share this webinar with family, friends and colleagues.
We have just launched version 3.7 of Obeo HomeSite with a handful of new updates for all Obeo customers. Here is a quick overview of the free upgrades that have gone live in the last few weeks.
The Obeo Team has just finished rebuilding the back-end engine that powers Obeo HomeSite. The new version of our core virtual tour viewer is twice as fast as the previous version! All of the sections of Obeo HomeSite have been optimized to load faster, download quicker and give you a better experience while looking at the online listing. Additional speed improvements have been made throughout the Obeo.com website.
Another new feature with this upgrade is the full-screen theater mode! You can now sit back and watch a great presentation of the home, as the photos zoom & fade back and forth. You can now also advance the photos by using the back/next arrows inside the virtual tour. Simply click on the “Theater” button when looking at the virtual tour to see these new upgrades.
The new version of Obeo HomeSite has been optimized for all your social media linking. When you post your tour to Facebook, Twitter and other social media websites, you will now see a photo and description of the listing on your link/bookmark. These changes will help make your social media links stand out, and also improve your search engine rankings (SEO) on Google. Don’t forget to click the ‘Share’ button in the bottom-left corner of Obeo HomeSite, to quickly post your listings to dozens of social media websites!
Many of you may not realize, but Obeo HomeSite has a great feature to display the floor plan of the property. If you have a floor plan file and you would like to display it on the tour, you can go to your Obeo Members Area and upload that floor plan for FREE. When you do this, a new floor plan icon will appear on the main menu and users can view the floor plan of the property.
As most of you know, Obeo provides great statistics reports for your listings. These reports are available in your Obeo Members Area and they display detailed information on the daily traffic to your listings. We also have a report that shows you which websites are sending traffic to your tours. This tracking has now been improved, so you will see more websites listed in this area, instead of hits tracking as ‘Direct’. With this information, you will be able to see which websites are sending you the most traffic and where your advertising dollars are best being spent.
We hope you enjoy these free upgrades to your Obeo HomeSite tours. If you have any listings that don’t have an Obeo tour on them, please contact us. Thanks!
We are very excited to announce several free upgrades to your Obeo HomeSite viewer. These updates are now available with all your past & future listings with Obeo. Read the details below…
As potential buyers are viewing your Obeo listing, they now have the option to view the photos AND panoramas in full-screen. Our HD photography looks amazing when it fills your entire screen and allows anyone to see the crystal clear details of each room in the home.
Obeo now allows you to upload property documents to your Obeo HomeSite, which can be downloaded by anyone viewing the virtual tour. We can host property disclosure documents, tax records, community guidelines or any other file you want to share with potential buyers. These files are uploaded from your members area and can be viewed/downloaded from the tour in the “Tools” section of Obeo HomeSite. Learn More
Obeo allows you to pick from hundreds of audio tracks and play them on the virtual tour at no cost. This background music (as well as any custom audio that could be purchased) will now play throughout the tour, no matter what section the user may be looking at.
We have recently upgraded the quality and resolution of our 360-degree panoramas. The images now show more detail in every room and you can zoom into each photo for a closer look. This quality improvement applies to any recently photographed tour and all tours going forward.
We hope you enjoy these new free upgrades on your Obeo HomeSite tour. You can also check out our live demo. If you have any questions about these updates, or would like to place a new order, please contact your local Obeo representative. Thanks!
Obeo is very excited to introduce several new video options for you to enjoy!
This free service takes the still photos and panoramas from your listings and turns them into an interactive video presentation. Any past and future Obeo Tour can now be exported to a high-quality video. These video options (a $20 value) are available to our customers for a limited time at no additional cost.
From the Obeo Members Area, you can now build a powerful listing video by simply clicking a few buttons. You have full control over the information displayed in the video, you can change the order of the photos and also select the background music to play during your video from hundreds of available songs. After saving your options, a video will be automatically generated and posted to your Obeo Tour.
After the video is created, you can download the listing video to your computer. This video can then be played on your laptop, ipod/iphone or any other portable media device. You can also post your video file to dozens of video sharing websites for additional exposure to your listing.
Obeo already syndicates our listings to over 150 local & national websites for additional exposure. Now we take that even further by posting your video automatically to YouTube.com, one of the most popular websites on the Internet. This service is current free for all Obeo clients, for a limited time.
Obeo HomeSite will now accept video links and embedded videos from 3rd party websites as well. This means that if you have a property video hosted on another website you can link directly to that video from your Obeo HomeSite Tour. A new video icon will show up on the virtual tour which launches the 3rd party video.
Obeo has created several tutorials for you to learn more about our video options. Click here to learn more about our video features and how to enable them on your Obeo listings. We also have several live webinars to explain all the details about this new feature. Click here to view our live webinar schedule.
We hope you enjoy these new video upgrades to your Obeo listings and please let us know if you have any comments or questions. Thanks!
We are excited to announce that Obeo has just launched a new fan page on Facebook.com!
Facebook has over 150 million members worldwide and is one of the top ten most visited websites on the Internet. Facebook allows people and businesses to connect and interact with each other in a common platform. We have created this page on Facebook to allow our clients, employees, photographers and fans of Obeo to interact more with each other and get the latest information about Obeo.
On the Obeo Facebook page, you will find:
The Obeo fan page is located at:
http://www.facebook.com/SayObeo
If you are already a member of Facebook, we invite you to become a fan of Obeo. If you are not yet a member of Facebook, what are you waiting for? It’s free to join and it’s a great way to interact with friends, family, co-workers and other people that share your same interests. Enjoy!
It must be something in the water. Or maybe it’s just the fact they’re working in one of the most competitive real estate markets in North America.
Whatever it is, it seems like Vancouver-based Realtors are really pushing the envelope when it comes to new media marketing (see Video isn’t just about listings).
Kye Grace is one of those Realtors. He recently completed a marathon open house: three days nonstop, embedding himself in a downtown luxury condo he was trying to sell.
But what makes this open house story different was he conducted it entirely online.
Grace live-streamed the entire 72 hours over the Internet on his Web site, 72houropenhouse.com. He used the video-streaming service Ustream.tv to connect with potential buyers through the embedded chat window and fielded questions through other social media tools like Twitter.
It’s just this sort of creative thinking around marketing that’s going to get you and your listings noticed these days.
Certainly, there’s no doubt Grace also benefited himself from the healthy media attention his endeavor attracted — the local television channels and newspaper all picked up his story.
He even turned the idea into a revenue opportunity, offering up sponsorship opportunities to local vendors to come in and talk about their products and services, too.
The idea that you can adopt all the means and methods the mainstream media has had at its disposal to accomplish your own marketing goals is one of the most powerful and defining paradigm shifts brought about by the use of social media in real estate.
With an Obeo Homesite Virtual Home Tour your open house is streamed to prospective buyers 24-7. Let us work for you while you rest in bed. Learn exactly how Obeo is doing it at www.Obeo.com/HomeSite.
During a 60 Minutes TV interview, Simon Cowell was asked if he created American Idol in order to gain celebrity status. In other words was Simon’s goal to become famous?
Simon answered that he didn’t really care about being a celebrity. He created American Idol simply to sell records for his record company - Sony BMG. By having a singing competition on TV, he would be able to sign great singers before they made it big. This would allow him to lock in guaranteed future stars for less money. He would also have exclusive rights to their songs throughout the entire American Idol process.
Simon’s business plan was so powerful that he has sold over 100,000,000 records in the last 4 or 5 years. Every time an American Idol artist sells a song or record, Simon’s record company makes money. American Idol is now on TV in 30 countries. Each year, he signs the biggest stars in 30 different countries.
What did Simon really do? He did the opposite of what all the other record companies were doing. The majority of the record companies spend their time and resources trying to recruit top selling artists away from their competitors. Not Simon.
He created a new business “in front of” the record business. The new business, American Idol, funnels signed artist after signed artist to his record company. In fact, he doesn’t waste any time trying to recruit artists away from his competition. He isn’t even competing with them anymore. He figured out how to attract future starts to him through American Idol.
Simon has completely re-invented the record business. Over the last few years, Obeo has done exactly the same thing with the home marketing business. Particularly, in the past year Obeo has completely changed the shopping experience of the online home buyer! And real estate agents who utilize Obeo HomeSite to market their properties stay ahead of the competition by giving home buyers exactly what they want when it comes to shopping for a home online.
If you’re a real estate agent who wants to exceed every expectation of your sellers and buyers, then you need to understand exactly how Obeo is doing it. You can at: www.Obeo.com/HomeSite.
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