Industry Futurist Expert Features Real Estate Technology and Marketing Leader

(SALT LAKE CITY, Utah) A recent Swanepoel Trends Report, the leading publication in real estate trend-setting, recognizes Obeo Inc. as the company to do business with when marketing real estate to todays consumers.

Stefan Swanepoel is widely known as a leading visionary on the residential real estate industry and its trends. He has authored 13 books, whitepapers and reports including the 1998 Amazon.com bestseller Real Estate confronts Reality (1997), the sequel Real Estate confronts the Future (2004) and the Swanepoel Trends Report 2007.

In his report, Swanepoel highlights a new line of Obeo industry-leading products and services built around the behavior of todays buyers. The Swanepoel Report speaks to the future of the real estate industry, and especially, real estate marketing, said Glade Jones, president and CEO of Obeo. We feel privileged to have been featured as the experts in buyer behavior.

Obeos new product offerings create a comprehensive marketing strategy for serious real estate professionals, including Obeo HomeSite for online marketing, ObeoConnect for call capture marketing and Obeo Keepsake for post-purchase marketing.

With over 80 percent of all buyers looking online for real estate, Obeo HomeSite is designed to help individual agents advertise their listings and engage buyers with interactive tools.

With Obeo HomeSite, buyers can personalize a home online like they can a car at BMW.com, Jones said. Its the most engaging and interactive platform that exists on the web for real estate today.

Jonathan Nicholas, senior vice president of sales and marketing for Obeo, continues, At Obeo, we went back to the drawing board and asked ourselves what we could do to help individual agents and brokers communicate the way buyers understand and its great to see that industry leaders like Stefan Swanepoel are agreeing with the results.

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Since its evolution from 360 House to Obeo in 2005, the Salt Lake City, Utah-based company has become the largest supplier of full-service residential real estate online marketing products in the United States and Canada. The Latin word for to go to or to encompass, Obeo provides Realtors, homebuilders, land developers and property managers with customized online marketing solutions and offline sales tools. To find out more, go to www.obeo.com